PuraVida Sports

Nike’s Tribute to Kipchoge, Kipyegon Agents Global Sports Communication for Contribution to Innovation, Athlete Development

As record-breaking Faith Kipyegon was being celebrated for her latest world record run in the 1,500 metres at Saturday’s Prefontaine Classic, her management team – Netherlands-based Global Sports Comm...

‘Breaking 14’: How Kenya’s Double Olympic Champion Beatrice Chebet Beat the 14-minute Barrier in Eugene for Her Second World Record

By Elias Makori and World AthleticsKenya’s double Olympic champion Beatrice Chebet wound up her training in Iten last week and headed to Eugene, Oregon, confident that she would do “something special”...

IBA President Umar Kremlev, Terence Crawford, Tyson Fury Usher in Golden Era of IBA

Istanbul:A host of the biggest names from across the sport descended on Istanbul, Turkey, this week for a special presentation on behalf of the International Boxing Association (IBA).IBA President, Um...

IBA President Umar Kremlev, Terence Crawford, Tyson Fury Usher in Golden Era of International Boxing Association

Istanbul:A host of the biggest names from across the sport descended on Istanbul, Turkey, this week for a special presentation on behalf of the International Boxing Association (IBA).IBA President, Um...

Neeraj Chopra: My Respect for Julius Yego; Why I Picked Javelin Instead of Cricket, Hockey

By Elias MakoriIt’s heading to midnight in Paris and anti-doping officials are waiting patiently – perhaps now impatiently – for the last set of athletes to file through the media interviews area befo...

Track, Talent, and Trust: Kenya’s Junior Athletes Begin Final Preparations for African Showdown in Nigeria

By Robert KibetOn a cool Nairobi morning, the sound of young feet thundering down the Kasarani International Stadium outside track signaled the start of something special: Kenya’s junior athletics tea...

Eugene Gamble: As Kenya Holds Trials Abroad, Kipkurui’s NCAA Rise and National Questions Take Center Stage Robert Kibet July 5, 2025

By Robert KibetWhen the lights go up Saturday night at Hayward Field in Eugene, Oregon, it won’t just be another Diamond League evening. For Kenya, it’s a moment of reckoning. In a move as daring as i...

Beyond the Clock: Why Faith Kipyegon’s Mile Still Matters

By Victoria KaigaiWhen Faith Kipyegon crossed the finish line in 4:06.42 at last Thursday’s “Breaking4” attempt, she delivered the fastest mile ever run by a woman — shaving 1.22 seconds off her own w...

Nairobi on the Run: How the City Marathon Became Kenya’s Pulse in Motion

This Sunday, as dawn breaks over Nairobi and golden rays kiss the city’s skyline, over 15,000 runners — elite athletes, weekend warriors, fun runners, and first-timers, will fill the streets in the th...

Why Faith Kipyegon’s Breaking4 was more than just race against the clock

Last Saturday, Kenya’s triple Olympic track champion Faith Kipyegon boarded a private Gulfstream jet from Paris to Portland, USA, with a deep sense of satisfaction following her “Breaking4” mission in...